Procter & Gamble Company PG
Stock research in plain language · As of Oct 25, 2026 · updated once a week, after the trading week closes

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What the company does
Procter & Gamble Company is a mega-cap company in the Consumer Defensive sector (Household & Personal Products), with a market value of $373.2B, based in the USA.
It employs about 104,000 people and has been listed since Jan 01, 1970.
The Procter & Gamble Company provides branded consumer packaged goods worldwide. It operates through five segments: Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care. The company offers conditioners, shampoos, styling aids, and treatments under the Head & Shoulders, Herbal Essences, Pantene, and Rejoice brands; antiperspirants, deodorants, and personal cleansing products under the Native, Old Spice, Safeguard, and Secret brands; and facial moisturizers, cleaners, and treatments under the Olay and SK-II brands.
Cheap or expensive? priced in line with its group
Its price-to-earnings (P/E) is 24.2 versus 27.8 for the median of the Consumer Defensive sector in our universe (14 companies) — priced in line with its group.
Revenue is growing 4% versus the same quarter last year.
On analysts' next-year forecasts the multiple drops to 21.2 — they expect higher earnings.
The average analyst price target is 172.35, 7% above the current price (their view, not ours).
The stock sits at 85% of its one-year range (0% = the low, 100% = the high).
The risks
- No risk flags were detected from the data we have.
Strengths
- ✅ Profitable — 20 of every 100 dollars of revenue stays as profit.
- ✅ Generates free cash flow — profit becomes cash in the bank.
- ✅ Buys back its shares (1% fewer shares in a year).
- ✅ Most analysts rate it buy (13 vs 0).
- ✅ Pays a dividend (2.6% a year).
What changed this week
Over the past week the stock rose 1.7% (for comparison: S&P 500 -0.4%, sector ETF XLP +0.7%).
It set a new one-year high this week.
The company published its quarterly report this week — see the plain-language summary above.
This week's news
- Earnings Scoreboard: 82% firms beat EPS estimates, 79% post Y/Y earnings growth seekingalpha.com · 2026-10-24
What the article says
[Top view image of text THIRD QUARTER on office desk.] mohd izzuan Earnings season gathered momentum during the last week, with 76 S&P 500 companies reporting results across key sectors, including Financials, Communication Services, Consumer Discretionary, Industrials, and Energy. The results offered a fresh look at… source ↗
- Procter & Gamble's Topline Fundamentals Encouraging, RBC Capital Markets Says finance.yahoo.com · 2026-10-23
What the article says
Procter & Gamble's (PG) topline fundamentals are encouraging and market share recovery continues to PREMIUM Upgrade to read this MT Newswires article and get so much more. A Silver or Gold subscription plan is required to access premium news articles. Upgrade Already have a subscription? Sign in source ↗
- PG Q3 deep dive: market share gains and product innovation offset input cost headwinds finance.yahoo.com · 2026-10-23
What the article says
PG Q3 deep dive: market share gains and product innovation offset input cost headwinds Consumer products behemoth Procter & Gamble (NYSE:PG) announced better-than-expected revenue in calendar Q3 2026 (fiscal Q1 2027), with sales up 4% year on year to $23.28 billion. Its non-GAAP profit of $2 per share was 5.7% above… source ↗
- Consumer staples on track for best month since 1998 as sector surges seekingalpha.com · 2026-10-23
What the article says
[Trolley filled with groceries in wholesale store Landscape] Smile/DigitalVision via Getty Images The S&P 500 consumer staples sector is on track for its strongest monthly performance since October 1998, with the sector’s latest advance standing out against a history of sharp swings between gains and losses, according… source ↗
- PG Q1 Earnings Call Highlights Growth Amid Rising Cost Pressures finance.yahoo.com · 2026-10-23
What the article says
The Procter & Gamble Company PG emphasized improving sales momentum, stronger consumer demand and disciplined execution during its first-quarter fiscal 2027 earnings call. Management highlighted broad-based organic growth while cautioning that rising commodity costs could pressure profitability. Chief financial… source ↗
- Wall Street's safest stock just had its biggest day since the pandemic crash: Chart of the Day finance.yahoo.com · 2026-10-23
What the article says
Investors are paying tech-stock prices for detergent and diapers. Procter & Gamble (PG), the maker of Tide, Pampers, and Charmin, had its best day since March 2020 on Thursday, adding more than $20 billion in market value. It closed at its highest level since February, just shy of its 2026 high, even as the broader… source ↗
What changed since last week
• Risk flag cleared: earnings report coming up.
• The average analyst target moved from 161.22 to 172.35.
• A new quarterly report was published (quarter ended Sep 30, 2026).
A description of facts from the filings and the market — not investment advice or a recommendation. "Cheap" and "expensive" are always relative to the comparison group. Educational information only — not investment advice. Not a registered investment adviser or broker-dealer.